What is SEO?
SEO stands for "search engine optimization." In simple language, it means the process of improving your site to increase its ranking and visibility in relevant search. The better your pages look at search results, the more likely you are to be considered and attract potential customers to your business. SEO is utilized through search engines such as Google, Bing, Yandex, MSN, yahoo, etc. Search engine optimization uses keywords that attract a user to the company for higher in the rank in search engines. SEO (Search Engine Optimization) is the practice of promoting content found in search engine results.
How does SEO work?
Search engines such as Google and Bing use bots to crawl pages on the web, going from site to site, collecting information about those pages, and placing them in an index. Next, algorithms analyze pages in the comparative index, taking into account hundreds of ranking factors or signals, to determine the order attendants should scarcely appear in the search results for a given query.
Search ranking factors can be considered proxies for social aspects of the user experience. Our Periodic Table of SEO Factors arranges the factors into six particular categories and weights each based on its general importance to SEO.
The local search algorithms are carefully designed to surface relevant, authoritative pages and typically provide active users with an efficient search experience. Optimizing your historic site and lyrical content with these contributing factors in a conscious mind can undoubtedly help your pages rank higher in the organic search results.
Unlike paid search ads, you can’t pay search engines to get higher organic search rankings.
